Royal Mane is a Mexican beard and skincare brand that believes taking care of your body is taking care of your mind. It was first introduced to the Orión Technological Park in the batch of February 2020. They pride themselves on procuring a minimal carbon footprint, as their producers are located in Queretaro, MX., where the brand was created in 2016.
Royal Mane highlights the importance of the client’s self-care routine, without giving up durability or sustainability. Their initial product proposal, a hair removal sugaring “wax”, set the path for their establishment as a natural, artisanal brand within the Nova Orión incubation portfolio.
By contemplating hair removal as a personal preference, the brand decided to innovate in their development process and diversify their market. Royal Mane approaches their customers, listens to suggestions, and actively seeks to validate their proposals. This is how their beard care and growth products were born. They aim to get rid of the stigma around men’s personal grooming, by becoming a welcoming, environment-friendly platform for the consumption of cosmetic and beauty products, such as their beard balm and serum. The brand also chooses their ingredients seeking the best results for the customer, prioritizing their well-being. They hold their formula to the highest standards, taking into account the eco-friendly lifestyle Royal Mane promotes.
Royal Mane shows that the use of beauty and cosmetic products is not superficial, nor for a single gender. Being aware of our consumption decisions goes a long way, thus allowing us to redefine beauty standards while taking care of our body, our mind, and our Earth.
Deva is a Mexican member of Nova Orion batch Sep2019, a program in Orion Technological Park for high-impact companies. Deva is developing its new product “Blink”. Currently, it is working in the validation phase of the incubation program for IoT (Internet of Things) companies.
Currently, more than a billion people around the world live with some form of disability and a large part of these experience considerable difficulties in their functioning according to the WHO (World Health Organization). In Mexico alone, approximately 1.9 million inhabitants have disability problems that prevent them from communicating and moving easily. Usually the lack of autonomy in carrying out daily tasks and the lack of availability of family members in their care are factors that are very present in the lives of these people. This situation has a direct impact on their quality of life, making them a vulnerable sector to family, economic but above all emotional problems.
After observing this problem, Deva decided to do something about it and created a technological solution called Blink Control & Entertainment. Blink is a user-friendly system that acquires encoded blink signals to control various elements of the home, provide entertainment with audio playback (music and podcasts), exercise memory through games, answer questions and express needs. This in order to provide greater independence to people who are bedridden with the ability to blink at will and consequently improve their mental health. This product offers a totally different vision on life quality to not only the user, but also to the people around him.
The company started as a team of three multidisciplinary entrepreneurs with a vision of creating a unique value proposition that resulted in this alternative communication system through EEG (Electroencephalography) signals. The project has suffered a series of modifications since it started until earlier this year, the current version of Blink was obtained after a software and hardware restoration. In February, they participated in the XXII national prototype contest, where they won in its state phase.
Unfortunately, the current global situation caused by COVID-19 has prevented them from performing the necessary tests for market launch. However, they are eager to continue validating their idea with their early adopters.
Deva is a revolutionary start up that targets minorities and acknowledges their daily struggles by offering a solution that meets their needs in an innovative and viable way, it’s quickly establishing itself as a strong project that seeks a more inclusive society by transforming people’s lives to ones of comfort and dignity.
Hometask is a startup focused in the support of the maintenance services carried out in homes, including gardening, pipe repairs, cleaning and general breakdowns. The project is member of Nova Orion, the incubation program in Orion Technological Park in Chihuahua. The startup promises to generate comfort to society through an App focused on customer needs.
Its value proposition consists on a digital platform that offers repairs and installation services for the home, guaranteeing good service and highly qualified staff. From their mobile application housewives, students, grandparents and different customer profiles can search among the registered service providers and hire the one that best suits their needs. To be a provider in the platform, Hometask makes a rigorous selection of service workers, focusing on those who already offer a good service and who intend to enter the digital world. Hometask can also train people to have continuous education and growth within their expertise area.
The platform provides quality and technical services on which customers could trust. On the other hand, Hometask also helps all the technicians to improve their work. Specialists can grow in their business by complying with the legal guidelines required to make their company official and with this, they can reach access to training, continuing education and more income. This scope is oriented to impact society by reducing the economic gap between social classes in Mexico.
Currently, the project is in an advanced beta stage. The team members are working with the validation of the mobile applications, receiving feedback from the users, both on the service offered by the provider and on the UX of the platform. Additionally, Hometask is finishing fine-tuning details of its digital marketing strategy.
Nowadays, Hometask is available for both Android and iOS devices. It has achieved its first sales, including more than 20 service providers and more than 200 downloads of the App in a month.
‘Capital Semilla’, a startup that seeks to establish itself as a crowd lending fintech, with the aim of generating “credits” to producers of the food sector so that they can grow productively and economically. ‘Capital Semilla’ is part of Nova Orion portfolio, an incubation program in Orion Technological Park in Chihuahua, where the team validated the idea and made it tangible.
The project adds value to society in two ways: through the creation of (1) social and (2) economic capital. Thus, producers can generate more income to support their family and offer them a better quality of life.
Currently, the project has a prototype that simulates how the company will operate, including tax issues within the fintech law. Additionally, ‘Capital Semilla’ is working on the fundraising stage in order to finance the first legal issues and the details of the website programming.
‘Capital Semilla’ arises with the need for investment by producers in the food sector, seeking to support them and to generate the maximum use in their harvests and upbringing, as well as for investors to have a different option to obtain yields, supporting a social cause.
The development of projects such as this, which involves software applications, raises the possibility of generating scalable solutions to problems in different industries.
The methodology that specialized entrepreneurship programs for technological developments offer, such as Nova Orion, gives to the entrepreneurs the necessary tools to build a wide-ranging and validated business to generate the best conditions in the market according to the viability, functionality and scope of the product or service that is pretended to be sold.Parque Tecnológico Orión
Technologhy, education, entrepreneurship and innovation…